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It's ok to take your time
Usually, when I feel stressed out about making a decision it's because I feel pressure to decide quickly. And yet, that pressure is...

Ariana Friedlander
Feb 14, 20242 min read
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Is inspiration absolutely necessary?
I've been having one of those weeks where I'm uninspired. I'm feeling pretty mellow, which is not a state of being I have typically...

Ariana Friedlander
Feb 7, 20242 min read
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Why Self-Advocacy is so Hard
A friend of mine's three year old daughter came into her bedroom in the middle of the night because she couldn't breath. They rushed her...

Ariana Friedlander
Jan 31, 20243 min read
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Should I stay or should I go?
As an entrepreneur I’m continually going through cycles of refinement. I enter phases of evaluation. Reviewing my marketing, my services,...

Ariana Friedlander
Jan 25, 20242 min read
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The rush
I used to live for the rush. Literally. As in, I rushed everywhere I went. And I rushed everything I did without a second to spare. It...

Ariana Friedlander
Jan 18, 20244 min read
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Bittersweet Contradictions
My favorite scene in the Barbie movie is America Ferrara's monologue. Her character, Gloria, deftly points out the many contradictions...

Ariana Friedlander
Jan 10, 20243 min read
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To plan or not to plan for 2024
A few months ago a friend lamented that he was struggling to work his goals because all his plans blew up in his face the previous 12...

Ariana Friedlander
Jan 3, 20244 min read
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Just 1 word
In a very predictable move, I've been reflecting a lot on this past year! I wonder if anyone else feels like 2023 has been a weird year?...

Ariana Friedlander
Dec 27, 20231 min read
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Still happily a student, 26 years later
I started practicing yoga when I was 16 years old. I vividly recall my first class, laying down on the hardwood floors in the sanctuary...

Ariana Friedlander
Dec 20, 20234 min read
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It’s the most busiest time of the year
A few years ago I found myself in a fit of tears as I addressed, stuffed and stamped holiday cards while trying to cook dinner and parent...

Ariana Friedlander
Dec 14, 20234 min read
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3 Lessons Learned from a Classic Over Thinker
In 2022, while I endured a cancer journey, I was faced with many difficult and confusing decisions. Before my diagnosis I had already...

Ariana Friedlander
Dec 6, 20235 min read
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Reframing Feast or Famine
"It's feast or famine." A colleague explained to me years ago when I started my business. This metaphor has remained common place in the...

Ariana Friedlander
Nov 29, 20233 min read
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The stories, they are a-changin
I grew up on the Charlie Brown version of Thanksgiving. There was a huge feast between the Pilgrims and Native Americans celebrating the...

Ariana Friedlander
Nov 22, 20233 min read
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You are not alone
Seven years ago this month, my first book was released. When I wrote A Misfit Entrepreneur's Guide to Building a Business Your Way, I...

Ariana Friedlander
Nov 15, 20235 min read
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It's a family thing
As a kid, I was thrilled when my Dad said he'd pay me to help with a mailing he was doing for his business. I learned how to fold, stuff,...

Ariana Friedlander
Nov 9, 20232 min read
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Dueling values
I was recently talking with a friend, we’ll call her Tabby, who was struggling with a significant career decision. She was hired to be an...

Ariana Friedlander
Nov 1, 20234 min read
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Bewitched by the familiar
I had a client, we'll call him Brad, that grew up in an entrepreneurial family. This made self-employment familiar to him. So when he...

Ariana Friedlander
Oct 25, 20233 min read
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The Capacity Conundrum
Every time I turn my Bluetooth speaker on a voice booms forth declaring, "Battery 50%." It's helpful information. When the battery gets...

Ariana Friedlander
Oct 12, 20233 min read
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Information vs. Assimilation
"Are there any questions?" The workshop presenter paused for a few seconds of silence before stating, "Great, then let's move on." He was...

Ariana Friedlander
Oct 5, 20234 min read
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The meaning behind it all
"I still struggle with rejection," a colleague confided in me recently. She was explaining a variety of career choices including why she...

Ariana Friedlander
Sep 28, 20234 min read
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