The Challenge – Steven Liparoto had a chance for a fresh start, he recently transitioned as pastor to a large congregation in California and moved to Fort Collins, CO. He had a passion for coaching other men and helping navigate their life’s journey. But Steven did not know how to describe and build his business services.
Our Services – We worked with Steven using our three step process for creating a business development strategy. In the first step we customized and administered self-assessments to gain a better understanding of his dreams, goals, values and beliefs. We then conducted our non-traditional market research proces to define the characteristics of his ideal client. With our findings in mind, we developed a strategy for establishing, targeting and marketing his services.
The Results – Steven Liparoto’s been off and building his business with passion and authenticity since we have finished working together. He now has a clear sense of where he’s going, who is ideal client is, and how to talk about his services. Even better he’s now getting paid for doing what he loves!
Website – www.stevenliparoto.info
Testimonial – “I’ve always had the idea to become a Men’s Life Coach. That much I knew. What I didn’t know was how to get a life coaching business marketed in such a way as to help me make my idea a reality. Rosabella Consulting and Ariana, were highly recommended to me as someone who could help me position myself and my new business in the community in a way that aligned with my needs and values. I can say with confidence that Ariana did just that. She took me through a process that helped me clarify my business goals, and helped me put in place an overall marketing strategy while staying true to what I wanted to accomplish. Every meeting we had, I had AH-HA moments of insight that enlightened me to new ideas and ways of putting practical marketing and networking strategies into practice. If I had to start over, I would work with Ariana again. I highly recommend Ariana and her company Rosabella Consulting to anyone who wants to take their business or idea to the next level of effectiveness.” – Steven Liparoto